Challenge
YOUFIN is an educational platform engaging young people aged 15 to 25 with accessible financial topics, practical tools, and encouragement to make confident financial decisions. The visual identity comprises logo, colors, event flags, and poster designs, created in collaboration with Zibert & Friends.
The design approach focuses on clarity and friendliness to make complex financial subjects approachable. The logo and colors are chosen to evoke trust and energy, while the materials support a youthful, empowering aesthetic that resonates with the target audience.
